How to be the Best Worst Trendjacker


Remember those middle school fads that lasted almost as long as the homecoming king and queen’s relationship? Remember Silly Bandz, YOLO, and planking on a park bench? Well, you can think of a bad trendjacker like a marketer in middle school, except they’re a middle-aged wannabe desperately trying to relive their youth. Although it can be a strategic option for companies to move into the it-crowd, usually it’s best for everyone if they remain at their designated lunch table. 

Here are some of the best trendjacking tribulations. Ready, set, cringe!

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Golf-Channel

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